scenario:
The leading soft toy manufacturer in the U.S., Gund, had a strong creative team that wasn't working as efficiently as possible and had outdated standard operating procedures.
actions taken:
Emily Cohen evaluated existing SOP's and departmental processes and provided recommendations that resulted in:
- initiation of daily formal project status meetings
- refinement of project initiation process
- standardization of digital archiving procedures
- initiation of hardcopy archiving process
- documentation and refinement of administrative functions
- reorganization of digital archives
- implementation of formal proofing procedures
- refinement of file prep standards
- standardization of rote production tasks
outcome:
The implementation of Emily Cohen's recommendations resulted in a 25% to 30% reduction in production time. This allowed the team to produce more deliverables at a lower cost and take on additional projects.